Dr. Jane Smith, University of South Florida, talks about how artificial intelligence is changing the look and feel of holiday shopping for consumers and merchants.
It seems that artificial intelligence will transform the holiday season for both customers and retailers, as better retail experiences are very much in the offing. According to Dr. Jane Smith, a retail technology specialist from the University of South Florida, “AI-based solutions are transforming multiple aspects of the retail sector,.”.
“AI is changing the way we shop,” says Dr. Smith. “From personalized product recommendations to efficient inventory management, these technologies are streamlining the operation and raising the bar in customer satisfaction.”
Retailers are using AI-powered chatbots to provide customers with quicker and more convenient real-time support for their questions and product searches. Furthermore, AI algorithms analyze consumer behavior and serve targeted promotions that give a consumer a better chance of purchase.
On the consumption side, AI-powered applications are making shopping easier. Such features as visual search allow uploading any picture and finding corresponding products, while voice-activated assistants enable hands-free shopping experiences.
“The emergence of AI in retail is not a trend but a major turn to smarter and more responsive shopping environments,” he said. “By entering this holiday season, both the buyers and sellers will gain from such advancements.”
This holiday season, AI influence will be at its most poignant so far, providing shopping that is seamless and personalized, catering to individual preferences as well as needs.
