Online sales of emergency contraception have increased since Donald Trump won the election, as women get ready for any future restrictions.
In expectation of restricted access under a new administration, many people are hoarding morning-after medications.
As women across the country brace for potential limits on reproductive healthcare, internet retailers are seeing a sharp increase in purchases of emergency contraception following Donald Trump’s victory in the presidential election.
Orders for goods like the morning-after pill have increased at unprecedented rates, according to companies like Winx Health and Wisp. Many clients are buying multiple packs to guarantee future access.
Shortly after election night, Monica Cepak, CEO of Wisp, reported a startling 1,000% increase in emergency contraception sales.
According to Cepak, “we’re seeing women stockpile, not just for themselves but also for friends and family.”
Similarly, as women prepare for possible regulatory changes, Winx Health witnessed a 315% increase in sales of their morning-after pill, Restart, on the day following the election.
The increase is a reflection of broader concerns about possible restrictions on reproductive rights, especially in light of recent conservative initiatives such as Project 2025 that raise the possibility of limitations on both abortion and other reproductive services.
Reproductive health is “fluid,” meaning restrictions on one component, such as abortion, affect access to a broad range of care, including contraception and maternal health services, according to Amy Friedrich-Karnik of the Guttmacher Institute.
In an effort to gain control over their health in the face of uncertainty, women are increasingly seeking long-term contraception and even permanent sterilization operations, according to reproductive health providers.
