Fewer Travelers, Bigger Problems
Walk through major U.S. airports these days, and you might notice a change, shorter lines, emptier terminals, and fewer foreign languages in the crowd. The reason? International travel to the U.S. is taking a hit, and it’s starting to show.
In just the first few months of the year, there’s been a noticeable drop in the number of international visitors. What was once expected to be a year of tourism growth has now turned into a year of shrinking numbers. Flights are less, hotel rooms are going empty, and businesses that rely on international customers are feeling the pressure.
Mohammed Elshamy, an award-winning photojournalist, was accepted into a prestigious master’s program at Columbia University. Despite being granted a scholarship and admission, his U.S. student visa was suddenly revoked without explanation just days before his flight. With no clear reason provided, his academic plans were destroyed overnight. His case sparked widespread outcry from academic and journalism communities.
What’s Causing the Drop?
At the heart of the problem are growing political tensions. From trade disputes to strict immigration policies and global unease about visiting the U.S., Many travelers are choosing other destinations instead. Popular tourist spots like Canada, Europe, and even some Asian countries are seeing more interest, while the U.S. is falling off the travel map for many. Canadian travelers spent a total of $20.5 billion, and even a modest 10% decrease could lead to a loss of $2.1 billion.
Between January and March 2025, the number of international visitors to the U.S. fell by approximately 4.4% compared to the same period in 2024, according to the National Travel and Tourism Office.
Last month, Prime Minister Justin Trudeau encouraged Canadians to “choose Canada” for their vacations instead of traveling to the U.S.—and it seems they’re following his advice.
Airlines and Cities Take a Hit
Airlines like Frontier have already warned of financial losses because of fewer travelers. Entire cities, especially those that depend on foreign tourists like Philadelphia are seeing major drops in visitors, especially from neighboring countries like Canada.
Airline bookings from Canada to the U.S. have dropped sharply, with a decrease of over 70% each month through September. In response, airlines are reducing flights between the two countries by 3.5%.
And it’s not just a small dip. As experts warn, the U.S. may lose as much as $155 billion through tourism. That’s dollars that would have been spent on accommodations, restaurants, tours, and shopping.
What’s Next?
The tourism industry is urging for smarter, more welcoming travel policies. If things don’t change, America could fall even further behind in the global travel game. For now, the message is clear: the world is watching and deciding to go elsewhere.